Watch People React to Pepsi’s Ad in Real Time

Morning Consult dial tested 2,002 people’s reactions to the Pepsi ad that was released — and quickly flopped — last week. Respondents were asked to indicate in real-time whether they had a favorable or unfavorable view of the commercial they were watching.

Watch the results unfold as the ad plays below, noting where opinions start to diverge among Democratic and Republican viewers. 

Results from the full study are available here:

Morning Consult