Claire Tassin
Retail & E-Commerce Analyst
Claire Tassin is the retail and e-commerce analyst at global intelligence company Morning Consult, where she conducts research, authors analyst notes, and advises clients on emerging consumer shopping trends. Interested in connecting with Claire for a media request or a speaking opportunity? Email press@morningconsult.com.
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Inflation Drives Up Spending, Anxiety for Retail’s Busy Back-to-School Shopping Season
Retail and e-commerce analyst Claire Tassin explores parents’ worries about affording back-to-school purchases
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How CVS Pharmacy and Walgreens Retained High Consumer Trust in 2022
Retail and e-commerce analyst Claire Tassin examines the state of trust in retail, highlighting two of this year’s biggest winners
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The 6 Consumer Profiles Retailers That Take ESG Stances Need to Keep in Mind
Retail and e-commerce analyst Claire Tassin takes a look at how retailers’ ESG statements and actions may resonate with various consumer profiles
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Previewing Back-to-School Shopping This Year and the Influence of Economic Uncertainty
Retail and e-commerce analyst Claire Tassin offers an early look at back-to-school shopping
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Resale Apps Paving the Way: Looking Into eBay’s and Poshmark’s Differentiators
Retail and e-commerce analyst Claire Tassin examines resale market growth through eBay’s continuing dominance and Poshmark’s rising-star status
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Understanding the Resale Economy’s Challenges and Opportunities
Retail and e-commerce analyst Claire Tassin explains what's keeping consumers and brands from entering the secondhand market
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What Retailers Need to Know About Resale’s Buyers and Sellers
Retail and e-commerce analyst Claire Tassin takes a look at why brands and retailers need to recruit more secondhand sellers
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Consumer Comfort With In-Store Shopping Is Back
Consumers’ level of comfort with in-store shopping has reached its highest point since the onset of the COVID-19 pandemic, writes retail and e-commerce analyst Claire Tassin
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Physical Stores Are Still King: Diving Into the Demographics of In-Store Enjoyment
As comfort with in-store shopping rises, retailers can make shopping trips fun again by promoting in-store experiences, writes retail and e-commerce analyst Claire Tassin
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Discount and Off-Price Retailers Are Driving Rural Retail Growth
Discount and off-price retailers are leading the 2022 surge in physical store openings, writes retail and e-commerce analyst Claire Tassin.