Claire Tassin
Retail & E-Commerce Analyst
Claire Tassin is the retail & e-commerce analyst on the Industry Intelligence team, where she conducts research, authors analyst notes and advises leaders in the retail and e-commerce industry on how to apply insights to make better business decisions.
For speaking opportunities and booking requests, please email press@morningconsult.com.
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Consumer Interest in Resale Hasn’t Moved Despite Retail Push
Retail & e-commerce analyst Claire Tassin examines why consumers’ participation in the secondhand economy hasn’t kept pace with brands’, but why an economic downturn might finally move the needle
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CES 2023: Consumers Have Been Slow to Adopt Retail Tech, but Rural Audiences Show Promise
Ahead of the 2023 Consumer Electronics Show, retail & e-commerce analyst Claire Tassin dives into which consumer segments are adopting new retail technologies
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Crocs Is Now One of the Fastest-Growing Brands for Virtually Every Generation
Retail & e-commerce analyst Claire Tassin unpacks why Crocs is one of America’s fastest-growing brands
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Report: Fastest Growing Brands 2022
Morning Consult’s Fastest Growing Brands of 2022 is the definitive measure of brand growth for both emerging and established brands, showcasing a wide range of companies and products that have accelerated their consumer appeal and awareness in 2022
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Online Shopping Rates Normalize as Holiday Shoppers Head Back to Stores
Retail & e-commerce analyst Claire Tassin dives into holiday shoppers’ preferred retail channels
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A Significant Uptick in Holiday Gift Card Giving Reflects Shopper Practicality
Retail & e-commerce analyst Claire Tassin examines the top holiday shopping categories in 2022
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Despite Inflation’s Toll on Holiday Shoppers, Black Friday’s Relevance Is Fading
Retail and e-commerce analyst Claire Tassin breaks down financially anxious consumers’ holiday shopping plans, including what retailers can expect on Black Friday
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First Look: Consumers’ 2022 Holiday Plans
An early analysis into the consumer trends that brands should anticipate ahead of the holiday season across the finance, retail, travel and food industries
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For Many Shoppers, the Most Sustainable Action Is to Buy Less
Retail and e-commerce analyst Claire Tassin examines consumers’ opinions on the most impactful actions retailers can take to be more sustainable
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Sustainability Report 2022: What Sustainability Means to Consumers
A brand’s guide to consumer attitudes, behaviors and expectations