Facebook Promises Better Guardrails For Brands Scared Of The Chaos In Its News Feed
Garett Sloane, Ad Age
Facebook Inc. is working to help advertisers more clearly understand the way it monitors hate speech and the context in which ads run amid brand safety concerns.
Pay TV Ad Revenue Per User Inches Up In Q1, With Promise Of Advanced Ad Growth
Wayne Friedman, MediaPost
Average ad revenues per user for pay TV companies have increased slightly through the first half of the year with the current average at about $8 to $9, according to MoffettNathanson Research.
Publishers Looking to Grow Ad Revenue Now Have a New Google Hurdle to Deal With
Ronan Shields, Adweek
Google is making policy changes to AdSense that will require media owners to more thoroughly vet their advertising partners.
This new Apple ad is an ode to our working-from home hellscape
Jeff Beer, Fast Company
Apple Inc.’s latest campaign serves as a sequel to its award-winning 2019 spot called “The Underdogs,” and clocks in at seven minutes.
Peacock, NBCUniversal’s New Streaming Service, Joins Crowded Field at Challenging Time
Lillian Rizzo and Joe Flint, The Wall Street Journal
NBCUniversal’s streaming service launches tomorrow, touting limited ads and a variety of subscription tiers for consumers to choose from.
‘Tenet’ Likely to Be Delayed Again Because of Coronavirus Surge, Analyst Predicts
Brent Lang, Variety
Eric Handler, a leading exhibition industry analyst with MKM Partners LLC, said that considering the rise of coronavirus cases in markets such as Texas, Florida and California, “Tenet” will likely be pushed again.
ViacomCBS Sets Merged Diversity And Inclusion Team, Reveals Leadership Team To “Break New Ground” In Representation
Dino-Ray Ramos, Deadline
The diversity and inclusion teams from Viacom and CBS have merged to form one “super team,” which will work to create initiatives that encourage greater representation.
Quibi Wins Court Fight as Judge Refuses to Disable Turnstyle
Gene Maddaus, Variety
A judge ruled that video company Eko did not show that Quibi’s use of its signature “Turnstyle” feature would cause irreparable harm to Eko.
Wells Fargo tells employees to delete TikTok from their company devices
Brian Fung, CNN
The company said that a “small number of employees with corporate-owned devices” had downloaded the app, and were asked to remove it due to privacy and security concerns.
Demand for Chief Diversity Officers Is High. So Is Turnover.
Chip Cutter and Lauren Weber, The Wall Street Journal
Many who have held the position have left their companies due to limited access to resources, unrealistic expectations and lack of support from senior executives.
Trump supporters are stocking up on Goya products in response to boycott of the brand
Catherine LeClair, Business Insider
Supporters of President Donald Trump are participating in a “buy-cott” of the brand, with support from conservative politicians including Sen. Ted Cruz (R-TX) and Sen. Marco Rubio (R-FL).
American Airlines reviewing photographs of Sen. Cruz on flight without a mask
Alex Gangitano, The Hill
The airline requires all passengers to wear masks, and said it reached out to Cruz after photos surfaced of him on board a plane without one.
New York & Co. says it may close all 400 stores as parent files for bankruptcy
Hamza Shaban, The Washington Post
The latest retailer felled by the pandemic said it plans to continue operating in the near term, but could close up to all of its 400 locations across 32 states.
Johnnie Walker Whisky Will Come in Paper Bottles Next Year
Kathryn Lundstrom, Adweek
Diageo PLC is partnering with venture management company Pilot Lite to create a new company, Pulpex Limited, to create sustainable packaging for its products.
Burger King is debuting a new Whopper made from cows that burp and fart 33% less
Kate Taylor, Business Insider
Burger King is trying to cut down on how much cows burp and fart, as the burger chain attempts to push the industry to reduce methane emissions.
The Bronco Is Back, Thanks to a Group of Obsessed Ford Employees
Keith Naughton, Bloomberg
The group, known as the Bronco Underground, has pushed for the return of the vehicle for years, sketching and modeling a new version of its ’60s heyday.
How Nespresso’s coffee revolution got ground down
Ed Cumming, The Guardian
The popular coffee system filled a gap in the market when it launched, but could struggle to keep up its momentum as consumers pay more attention to environmental impact and so-called “coffee snobs” become more commonplace.
Chipotle will test cauliflower rice as consumers cut grains out of their diets
Amelia Lucas, CNBC
Customers at 55 stores in Colorado and Wisconsin will have the option to substitute cauliflower rice for white or brown rice.
Apple Pessimistic on Full 2020 Return to U.S. Offices, Pushes Retail to Work Remote
Mark Gurman, Bloomberg
Apple Inc. is encouraging employees from re-closed stores to work from home, serving customers online or over the phone.
How LifeAid sales stayed healthy despite CrossFit controversy, gym closures
Kenneth Hein, The Drum
LifeAid Beverage Co. canceled its sponsorship of the CrossFit Games at the onset of the controversy, and said it has remained on track for annual sales goals despite the pandemic.
Flour and Toilet Paper Are Back at N.Y. Supermarkets, but There’s a Catch
Daniel E. Slotnik, The New York Times
Due to adjustments made because of the pandemic, shoppers are getting used to less variety in isles.
With Robot Deliveries and Outdoor Tents, Campus Dining Will Be Very Different
Jane Black, The New York Times
For students who do return to campus, meals will likely look different, with masked-and-gloved workers and plexiglass barriers as opposed to self-serve stations.
Starbucks Is Crowned the Most Intimate Brand in Fast Food
Kaila Mathis, Adweek
Chick-fil-A Inc. was runner up in the 10th edition of the Brand Intimacy Study by MBLM, an emotional science-based agency.
Users, Advertisers And Society Need A Better Facebook. Here’s How We Fix It
Jonathan Greenblatt, Ad Age
Greenblatt, the chief executive and national director of the Anti-Defamation League, wrote that Facebook feeds divisiveness, and could benefit from shutting down hateful groups, adjusting its policies on misinformation and providing support for users who experience abuse online.
TikTok’s biggest problem is outside its control
Casey Newton, The Verge
Facing concerns from political and corporate institutions, TikTok parent company ByteDance Ltd. likely has little control over the fate of the app.
How Walmart Can Beat Amazon at Its Own Game
Scott Galloway, Marker
With Walmart+, Walmart Inc. stands to make gains by joining the subscription service economy.
