Advertising
Hall ‘Cap’ Adams, Former Leo Burnett Ceo, Dies At 86
Luke Guillory, Ad Age
Adams, a member of the American Advertising Federation’s Hall of Fame, led the agency with much success from 1986 to 1991.
Facebook Said It “Stands Firmly Against Hate.” It’s Currently Running An Ad From White Nationalists.
Ryan Mac, BuzzFeed News
An ad from a page called “White Wellbeing Australia” has been running on Facebook since July 4.
Ad holding company giant Havas laid off about 200 people as clients slash spending
Patrick Coffee, Business Insider Prime
The 200 cuts impacted U.S. agencies, but an undetermined number of people were also laid off in U.K. offices this week.
Tampax Gets Amy Schumer To Pitch Tampons
Jack Neff, Ad Age
Procter & Gamble Co. first pitched the idea to Schumer last year after she spoke about tampons prominently in her Netflix special, and she agreed to help create the new campaign with her comedy writing team.
Playtex Selects Digitas as Creative and Media Agency of Record
Minda Smiley, Adweek
MullenLowe Group still handles Edgewell Personal Care Co.’s skincare and shaving divisions, but Digitas beat out eight other agencies to take over the company’s period-focused brands.
Media and Entertainment
Upfront Negotiations in ‘Holding Pattern’ as Covid-19 Cases Surge
Jason Lynch, Adweek
Even as some sports leagues start to resume play, agencies and buyers are concerned about the impacts of potential near-future shutdowns.
Quibi hoped for 7.5 million subscribers in year one. An analyst says it’s at 72,000.
Janko Roettgers, Protocol
Quibi has been downloaded about 4.5 million times, but only 8 percent of consumers who did so within three days of its launch converted to paid subscriptions, according to app analytics specialist Sensor Tower.
Virtual Pay TV Service fuboTV Grows Revenues By Nearly 80% In Q1
Wayne Friedman, MediaPost
Much of the service’s growth came from subscriptions, but ad revenue also rose year-over-year by 120 percent to $4.1 million.
Social Media and Technology
Black YouTubers Ask Why They’re Left Out of YouTube Kids
Mark Bergen and Lucas Shaw, Bloomberg
Some Black content creators said their content has been removed from the platform’s app for kids, and that they don’t see many families like theirs represented on the app.
Twitter is working on a new subscription platform, hints job listing
Tom Warren, The Verge
A new job listing calls a new Twitter Inc. team “Gryphon,” and describes its work as “building a subscription platform.”
Burger King Paid Twitch Streamers to Plug Its Summer Deals Through Donations Feature
Patrick Kulp, Adweek
Using Twitch’s donations feature for publicity, the fast-food chain made small donations to popular streamers, then had a bot read a plug for its app and summer deals using the personalized message option.
Amazon will start displaying third-party seller names and addresses on its US site to bolster customer information and battle counterfeit products
Eugene Kim, Business Insider Prime
The move toward greater transparency comes after a recommendation from the U.S. Department of Homeland Security in a January report about handling counterfeiting and pirating.
TikTok, Once an Oasis of Inoffensive Fun, Ventures Warily Into Politics
Georgia Wells et al., The Wall Street Journal
The app, mostly known for mindless entertainment, is now becoming a popular platform for protesters.
Ninja Played Fortnite on YouTube, and the Gaming World Lost Its Mind
Kellen Browning, The New York Times
The gamer generated buzz among his more than 14 million Twitch followers when he streamed on YouTube, signifying that an exclusive streaming deal for the platform could help its gaming push.
This automated checkout app tries to make shopping feel safe again
Yasmin Gagne, Fast Company
Retail startup Showfields is launching a new app for in-person visitors to its store that essentially serves as a retail adviser and lets customers check out without interacting with another person.
PR and Marketing
Amazon pulls Washington Redskins merchandise from its site amid calls for the team to change its name
Annie Palmer, CNBC
Amazon.com Inc. said in a note to sellers that it would pull products from the team and gave sellers 48 hours to review and remove flagged merchandise.
What’s in a name? From Aunt Jemima to the Redskins to the Dixie Chicks, enough ugly history to demand change.
Allegra Frank, Vox
Brands that have long faced demands for changes to their names and logos are finally acquiescing, a step that some historians and scholars say can contribute to the efforts to end systemic racism.
Coty Makes Executive Committee Majority Women With New Hires
Gerald Porter Jr., Bloomberg
Coty Inc. added three women to its executive committee: Chief Executive Sue Nabi, General Counsel Kristin Blazewicz and Princess Anna of Bavaria, its chief corporate affairs officer.
Bed Bath & Beyond to close 200 stores over 2 years as sales fall almost 50% during pandemic
Lauren Thomas, CNBC
The retailer’s online sales increased by more than 100 percent during April and May, but sales dropped 49 percent year-over-year to $1.31 billion.
Walgreens Ends Buybacks, Cuts Jobs as Profit Misses; Shares Fall
Angelica LaVito, Bloomberg
Walgreens Boots Alliance Inc. said it plans to cut 4,000 jobs after reporting a loss of $1.71 billion for the third quarter.
Kanye’s anti-vax stance is a risk for Gap
Danielle Wiener-Bronner, CNN Business
Kanye West recently said in an interview that he is skeptical of potential vaccines for the coronavirus, an opinion that brand consultants said could turn off Gap Inc. customers considering its partnership with West.
Unlucky Charms: The Rise and Fall of Billion-Dollar Jewelry Empire Alex and Ani
Aaron Gell, Marker
The story of the popular jewelry company involves astrology, private equity and a $1.1 billion gender discrimination lawsuit.
‘Bully’ Peloton Faces New Threat to Its Patents From Echelon
Susan Decker, Bloomberg
Echelon Fitness Multimedia LLC filed petitions claiming that two Peloton Interactive Inc. patents are based on preexisting ideas from other people.
How Everclear Became a Pandemic Favorite
Alex Williams, The New York Times
The 190-proof grain alcohol, notorious at fraternity parties, started flying off the shelves as people sought to make hand sanitizer amid the pandemic, just as the brand was trying to craft a more upscale reputation for itself.
World’s Wealthy Are Spending the Pandemic Weighing Succession
Benjamin Stupples et al., Bloomberg
Billionaires are on track to transfer more than $2 trillion over the course of the next two decades, according to UBS Group AG and PwC.
Covid-19 Is a ‘Generation-Defining Moment’ for Internet-Obsessed Gen Z
Kathryn Lundstrom, Adweek
A new report from the Center for Generational Kinetics found that members of Generation Z use the internet differently than millennials, although some marketers treat Gen Z as only a slightly different version of their older counterparts.
Opinions, Editorials, Perspectives and Research
Seven Strategies From Brands Leading The Conversation
Sammy Ahmed, Ad Age
Ahmed, a global marketing manager on Twitter’s Global Business Brand team, highlighted the best examples of brand activations on the platform so far this year.
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