Morning Consult Brands: U.K. Broadcasters Halt TV Ads for Queen Elizabeth II’s Funeral




 


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Essential marketing and PR news & intel to start your day.
September 19, 2022
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Today’s Top News

  • British advertising is expected to continue a weekslong blackout today for Queen Elizabeth II’s funeral. TV commercials won’t be shown for 24 hours on the United Kingdom’s two largest broadcasters, while most outdoor ads have been replaced with tributes to the late queen. (Ad Age)
  • TikTok has taken the top spot from Meta Platforms Inc.’s Facebook as the most valuable social media platform for direct-to-consumer advertisers, according to a new report from e-commerce analytics software company Triple Whale. The amount DTC brands have spent on advertising on TikTok is up 231% year over year, including $30 million in 2022’s second quarter, while clothing continued to lead all categories in ad spend with $153.5 million in the quarter, per the report. (Ad Age)
  • For the first time, Walt Disney Co. released data on employee pay broken down by gender and race, showing that women and men — along with Asian, Black, Hispanic and white workers — are paid nearly the same at the entertainment company after base pay is adjusted for roles, experience and location. Disney said it will release more compensation information, including median pay, within the next 18 months. (Bloomberg)  

Worth keeping an eye on (all times local):

  • 9 a.m. Fast Company’s 2022 Innovation Festival begins today in New York City and runs through Thursday.
 

Chart Review



 
 

What Else You Need to Know

Advertising
 

OMG’s Hearts & Science names U.S CEO and chief operating officer 

Brian Bonilla, Ad Age

Omnicom Media Group has named Christopher Stanger as the U.S. CEO of Hearts & Science.

 
Media and Entertainment
 

‘The Woman King’ Debuts to $19 Million, Leads Box Office 

Rebecca Rubin, Variety 

“The Woman King,” a historical action epic starring Viola Davis, ruled over domestic box office charts in its opening weekend.

 

If You Work in Film and TV, Get Ready for Layoffs

Christopher Palmeri, Bloomberg 

If you work in film and TV, the bad news is arriving almost daily.

 

Apple Shot an Oscar Contender Starring Will Smith. That Was Before the Slap.

Nicole Sperling, The New York Times 

The Civil War drama “Emancipation” finished filming early this year. Now, Apple faces a quandary on what to do with the movie.

 

DirecTV fumbles NFL Sunday Ticket… again

Emma Roth, The Verge 

For the second weekend in a row, Sunday Ticket subscribers can’t see the NFL games they’re paying to stream.

 

Will Welch Leads GQ to ‘the New Masculinity’ 

Sandra E. Garcia, The New York Times 

When he got the job as top editor, a friend told him, “Yikes.” Now, with an assist from Brad Pitt, he has remade the men’s magazine for the post-#MeToo age.

 

‘Phantom of the Opera’ to Close on Broadway After 35 Years 

Caitlin Huston, The Hollywood Reporter 

The Phantom of the Opera, Broadway’s longest running show, is scheduled to close on Feb. 18.

 

Grand Theft Auto VI (GTA6) Leak Is a Shock to Rockstar Games 

Jason Schreier and Cecilia D’Anastasio, Bloomberg

A hacker published authentic, pre-release footage from development of Grand Theft Auto VI, the most anticipated video game from Take-Two Interactive Software Inc.

 
Social Media and Technology
 

For Gen Z, TikTok Is the New Search Engine 

Kalley Huang, The New York Times 

Need to find a restaurant or figure out how to do something? Young people are turning to TikTok to search for answers. Google has noticed.

 

YouTube remains rife with misogyny and harassment, creators say

Taylor Lorenz, The Washington Post 

YouTube creators who sounded the alarm years ago say the company still has a problem.

 

How LinkedIn Became a Place to Overshare 

Lora Kelley, The New York Times 

“This isn’t Facebook,” users complain. But others are finding it a valuable place to talk about much more than work.

 
PR and Marketing
 

U.S. Return-to-Office Rates Hit Pandemic High as More Employers Get Tougher 

Peter Grant, The Wall Street Journal

Workers are returning to U.S. offices at the highest rate since the pandemic forced most workplaces to temporarily close in 2020, as infection rates continue to fall and more companies intensify efforts to bring employees back.

 

Wegmans ends self-checkout app after too much shoplifting 

Nathaniel Meyersohn, CNN 

In 2019, Wegmans, the cult-favorite northeastern grocery chain, rolled out a new mobile app that allowed customers to scan, bag and pay for groceries while they shopped and then skip the checkout line altogether.

 

Starbucks CEO Howard Schultz Plots Priorities in His Final Six Months in the Role

Heather Haddon, The Wall Street Journal

Howard Schultz has a bucket list for his remaining six months as chief executive of Starbucks Corp. before exiting for the third and—he has pledged—last time.

 

Chevrolet EV campaign uses Fleetwood Mac, influencers 

E.J. Schultz, Ad Age 

Chevrolet is calling on Fleetwood Mac, Conan O’Brien, a bevy of influencers and a big media buy in NFL games to draw consumers to its growing fleet of electric vehicles. 

 

Kanye West Isn’t Alone as Big Stars Seek More Say in the Brands They Back 

Megan Graham, The Wall Street Journal

Kanye West’s breakup with Gap Inc. reflects a broader trend of celebrities seeking more control over the brands they create or back.

 

Another Culture War Front: Are Companies Too ‘Woke’ When It Comes to Climate?

David Gelles, The New York Times 

Conservatives in the U.S. have targeted firms for their environmental policies, but many companies are standing their ground.

 

‘Gaming is very much here to stay’: Why Axe body spray is taking a bigger swing at esports marketing 

Kimeko McCoy, Digiday 

Axe body spray is dedicating more ad dollars to esports, gaming and entertainment-based marketing channels to attract a bigger share of Gen Z shoppers.

 

Delta Looks to Improve Margins, Cut Debt as Travel Rebounds

Nina Trentmann, The Wall Street Journal

Dan Janki, the finance chief of Delta Air Lines Inc., had to navigate a host of pressures in his first year in the airline industry as travel demand remained below the levels seen before the Covid-19 pandemic.

 

Welcome to Your Airbnb, the Cleaning Fees Are $143 and You’ll Still Have to Wash the Linens 

Preetika Rana, The Wall Street Journal

Christina Marie spent her last vacation day fretting over finishing her chores. Vacuum? Check. Laundry? Check. Dishes? Check.

 

FedEx warns of a global recession, cutting sales forecast by half a billion dollars 

Chris Isidore, CNN

FedEx warned that a global recession could be coming, as demand for packages around the world tumbles.

 

Electric Vehicles Took Off. Car Makers Weren’t Ready 

Mike Colias, The Wall Street Journal

More buyers are lining up for EVs, catching car companies flat-footed and triggering a race for more batteries, factories and materials.

 

The Man From Rivian Who Wants to Change How We Buy Cars 

Sean McLain, The Wall Street Journal

Only automobile dealerships can sell you a car in many states. Electric-vehicle startup Rivian wants that to end, and it’s Jim Chen’s job to make that happen. It won’t be easy.

 

Publishers are struggling to keep commerce shops open, but creating brand identity in products holds promise 

Kayleigh Barber, Digiday

Online commerce shops aren’t turning out to be the golden ticket to revenue diversification that some publishers were expecting.

 

PayPal threatens to pull Phoenix Suns sponsorship after owner’s racist slurs 

Sara Germano, Financial Times

PayPal has threatened to scrap its sponsorship of the National Basketball Association’s Phoenix Suns if the team’s owner remains in control of the franchise after he was suspended for using racist and misogynistic language.  

 

Unilever violating merger deal over Israel sale – Ben & Jerry’s founders on MSNBC 

Reuters 

The founders of ice cream maker Ben & Jerry’s said on MSNBC on Sunday that parent Unilever PLC is in violation of the 2000 merger deal over its sale of Ben & Jerry’s business in Israel to a local licensee who could sell their products in the West Bank.

 

Dr. Scholl’s shows ex-Jets coach Rex Ryan embracing his foot fetish in new campaign 

Jack Neff, Ad Age 

Dr. Scholl’s has enlisted former New York Jets head coach Rex Ryan—one of America’s most famous, or perhaps notorious, foot fanciers—to back the launch of a new line of athlete’s foot treatments.

 

Nissan recalls more than 200,000 pickup trucks due to rollaway risk 

Ramishah Maruf, CNN

Nissan is recalling more than 200,000 pickup trucks due to a risk that the vehicles could roll away while in park.

 







Morning Consult