Top Stories

  • Kevin Tsujihara will immediately step down from his role as chairman and CEO of WarnerMedia after allegations emerged that he sought to promote and find acting roles for a woman with whom he was reportedly having an affair. The move comes just weeks after Tsujihara, who served in his current role for six years, was promoted into an expanded role under AT&T Inc.’s restructuring of WarnerMedia. (The Washington Post)
  • Instagram Inc. is beta testing a shopping feature with more than 20 beauty and fashion brands, including Kylie Cosmetics Ltd. and Nike Inc., that allows users to shop, check out and manage orders within the app. Previously consumers would be redirected to a brand’s website to purchase products found on the social media site. (Glossy)
  • Snap Inc. will launch a series of original programming in the Discover section of its Snapchat app, per sources, with shows set to debut at Snap’s invite-only Partner Summit on April 4. The technology company is also rumored to be working on a gaming platform. (Axios)

Chart Review

Events Calendar (All Times Local)

03/19/2019
Game Developers Conference
03/20/2019
Social Media Marketing World
Game Developers Conference
03/21/2019
Game Developers Conference
#BoardForward Awards
Social Media Marketing World
Variety’s Entertainment Marketing Summit 8:00 am
Digiday Retail Forum: Direct-to-Consumer 8:30 am
03/22/2019
Social Media Marketing World
Game Developers Conference
03/24/2019
Adobe Summit 2019
03/25/2019
Adobe Summit 2019
03/26/2019
Adobe Summit 2019
Digiday Moguls conference
Digital Marketing Innovation Summit
View full calendar

The State of the Democratic Primary

On a daily basis, Morning Consult is surveying over 5,000 registered voters across the United States on the 2020 presidential election. Each week, we’ll update this page with the latest survey data, offering an in-depth guide to how the race for the Democratic nomination is shaping up.

Advertising

For March Madness, Buffalo Wild Wings Made a Stool to Cool Guys’ Jewels After a Vasectomy
Doug Zanger, Adweek

When brands and agencies take a look at qualitative and quantitative data to come up with big ideas, they look for the little things.

Heading into upfronts, buyers hope digital video platforms will help offset rising TV costs
Tim Peterson, Digiday

Agency ad buyers see an opportunity to take advantage of the converging-but-fragmented marketplace to keep costs in check during this year’s annual TV and digital video upfront ad-buying cycle.

How Often Are People in the Room When TV Ads Air? Not as Much as Brands Might Like, Study Shows
Olivia Raimonde, AdAge

TV commercials may not be so superior to digital ads when it comes to viewability as the industry believes.

Media and Entertainment

Netflix Confirms That It Won’t Be Part of Apple’s New Service
Lucas Shaw and Mark Gurman, Bloomberg

Netflix Inc. Chief Executive Officer Reed Hastings confirmed that his company won’t be participating in Apple Inc.’s new streaming platform, reflecting new competition between the Silicon Valley giants.

ESPN, UFC Reach Exclusive Pay-Per-View Deal
Benjamin Mullin, The Wall Street Journal

The Walt Disney Co. unit has struck a seven-year agreement with Ultimate Fighting Championship for the rights to sell and stream its pay-per-view bouts exclusively on the ESPN+ streaming service, starting in April.

ESPN Apologizes After Women’s NCAA Tournament Bracket Leaked Before Selection Show
Charlotte Carroll, Sports Illustrated

ESPN apologized after it leaked the women’s NCAA tournament bracket on Monday afternoon ahead of the official reveal.

Can Google Create the Netflix of Gaming?
Brad Stone, Bloomberg

This week, more than 25,000 members of the video game industry are scheduled to descend on San Francisco for the geeky, and often sleepy, annual gathering known as the Game Developers Conference.

How the National Enquirer Got Bezos’ Texts: It Paid $200,000 to His Lover’s Brother
Michael Rothfeld et al., The Wall Street Journal

Michael Sanchez sold the billionaire’s secrets to American Media, the Enquirer’s publisher, said people familiar with the matter.

Mark Bittman Is Starting a Food Magazine at Medium
Jaclyn Peiser, The New York Times

Since his departure from The New York Times in 2015 to join a food start up, Mr. Bittman has had the unsettling feeling that people think he’s six feet under.

Social Media and Technology

Publishers Increasingly Want to Put Their Money Where Alexa’s Mouth Is
Sara Jerde, Adweek

The Washintgon Post, NPR and others are lining up to partner with voice-activated devices.

At today’s Game Developers Conference, Google will take on the $140B industry
Cale Guthrie Weissman, Fast Company

Google, for years, has reportedly been working on a secret gaming project. And the company is about to unveil it today at the annual Game Developers Conference in San Francisco.

Someone Else Is Making Money on Your Online Returns
Susan Warren, Bloomberg

Kerry Franciscovich describes herself as a lifelong garage-sale scavenger, reselling her finds over the years on EBay Inc.

Apple brings back the iPad Air with new 10.5-inch display and Apple Pencil support
Tom Warren, The Verge

Apple is bringing back the iPad Air today with a bigger model. Alongside a new iPad mini, Apple is launching a 10.5-inch version of the iPad Air with support for the original Apple Pencil (not the modern second-generation Apple Pencil).

PR and Marketing

O’Rourke appears with GM union leader maligned by Trump, pledging help carrying message
Heather Long, The Washington Post

Democratic presidential candidate Beto O’Rourke on Monday showed up at a union hall in a beleaguered Ohio town to defend the local union’s leader against criticism from President Trump after General Motors shuttered a factory here earlier this month.

Boeing’s C.E.O. Speaks: ‘Our Hearts Are Heavy’
David Gelles and Ian Austen, The New York Times

After more than a week of near silence, Dennis A. Muilenburg, the chief executive of Boeing, made his first substantive public comments about the crash of Ethiopian Airlines Flight 302.

Secret Amazon brands aren’t crushing the competition—yet
Alison Griswold, Quartz

Amazon is developing a collection of brands it owns for everything from clothing to electronics to pet food.

Levi’s, Whose Jeans Are a Rugged Symbol of Americana, Prepares to Go Public
Sapna Maheshwari, The New York Times

The maker of denim and Dockers will start trading this week, a milestone for a 165-year-old company that has experienced a resurgence in the past decade.

Sears Shoppers, Workers Lament Its Demise
Suzanne Kapner, The Wall Street Journal

WSJ readers recall Prodigy internet service and Lands’ End; lost trust and ‘shoddy products.’

Chicken nugget demand is flatlining — here’s what happened
Marilyn Haigh, CNBC

Consumer preferences might be changing for three reasons: health concerns, media attention and new competition.

Maryland could be the first state to ban foam containers—here’s what that means for restaurants
Amelia Lucas, CNBC

Lawmakers and consumers have been pushing restaurants to become greener, as shown by last year’s debate over plastic straws.

Battle of Supremes: How ‘legal fakes’ are challenging a $1B brand
Jacopo Prisco, CNN

When Samsung revealed, in late 2018, that it was collaborating with cult US streetwear brand Supreme, it came as quite the surprise.

Inside the Master’s Program Dedicated to Brand Purpose
Doug Zanger, Adweek

The conversation and examples of brand purpose continue to accelerate rapidly.

White Russian in a Pod? Budweiser Maker Pushes K-Cup Machine for Cocktails
Jennifer Maloney, The Wall Street Journal

Keurig Dr Pepper Inc. and Anheuser-Busch InBev SA are pushing ahead with an idea to automate home bartending with a K-Cup machine for cocktails, seeking to tap new areas of growth as sales of their core products slow.

Did Nike’s Swoosh Make the Brand Famous, or Is It the Other Way Around?
Robert Klara, Adweek

The story behind the world-famous logo, and the freelance designer behind it.

The clever way Walmart is trying to beat Amazon
Katharine Schwab, Fast Company

Walmart is the biggest employer in the country and the largest retail company in the world, but it’s currently locked in a battle for consumers’ dollars with Amazon that dominates online shopping.

Thanks, Marie Kondo! The resale market is becoming bigger than fast fashion
Rina Raphael, Fast Company

Marie Kondo inspired us to throw away all our non-joyous items, sparking what’s now a booming resale apparel market.

Opinions, Editorials, Perspectives and Research

Media’s Revenue Stream Revolution: What Actually Works?
Amy Odell, The Business of Fashion

As demand for print advertising continues to drop, publishers are experimenting with a range of new revenue streams, with mixed results.

Morning Consult