Disney, WarnerMedia and NBCUniversal wrestle with balancing the value of cable networks and streaming services
Alex Sherman, CNBC
If last year’s biggest corporate media challenge was launching subscription streaming services, this year’s unifying dilemma is figuring out what to put on them.
Desert streams: Netflix and other entertainment giants woo Saudi audiences
Vivienne Walt, Fortune
It was the end of a sweltering summer’s day in Riyadh, with the mercury hitting 110˚ F. In a social hall in Saudi Arabia’s capital, producers and executives from the animation studio Myrkott doled out pizza and salads to a buzzing group of actors, illustrators, and staff.
Can Paramount+ Succeed? One Producer Hopes to Make It So.
Nicole Sperling, The New York Times
Like so many other writer-directors, Alex Kurtzman grew up worshiping film. But he is adaptable — and in the streaming era, that is a very lucrative trait.
‘StartUp’ has become such a hit on Netflix that it may get a new season — 3 years after it ended
Ashley Rodriguez, Insider Premium
The company behind “StartUp” is considering making another season of the show, three years after it ended.
Netflix joins Hollywood studio producers’ alliance
Anousha Sakoui, Los Angeles Times
It happened with no fanfare, but a Hollywood alliance secured a valuable new member earlier this year.
How Many People Are Watching Apple TV+ Anyway?
Chris Lindahl, IndieWire
During Apple’s second-quarter earnings call July 27, executives declared Apple TV+ a success. The streamer’s 35 Emmy nominations, CEO Tim Cook said, “speaks to the quality of our programming and an enthusiastic reception from customers and critics alike” while the Season 2 premiere of “Ted Lasso” saw the show “continue to win over viewers with its heartwarming message about the power of community, compassion, and hope.”
A huge movie studio is set to be built in the UK for the likes of Amazon and Netflix
Sam Shead, CNBC
A vast new movie studio is set to be built just outside London as part of an effort to tempt the likes of Amazon and Netflix to make more blockbusters in the U.K.
Inside YouTube’s Struggle To Win TV Ad Dollars
Garett Sloane, Ad Age
Google is having trouble convincing large advertisers that YouTube is a proper substitute for TV, as large brands and ad agencies say that the platform lacks the sophistication of rivals in connected TV like Roku and The Trade Desk.
To Fight Vaccine Lies, Authorities Recruit an ‘Influencer Army’
Taylor Lorenz, The New York Times
Ellie Zeiler, 17, a TikTok creator with over 10 million followers, received an email in June from Village Marketing, an influencer marketing agency. It said it was reaching out on behalf of another party: the White House.