Understanding the evolving public response to the coronavirus outbreak is vital in grasping the nature of this crisis and mapping where we go next. On a weekly basis, Morning Consult is conducting thousands of surveys to track the ways the outbreak is impacting our politics, economy, culture, and daily life. Every day, we’ll comb through the latest data and update this page with the key takeaways and trends you need to understand.
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As more local economies slowly reopen amid the ongoing pandemic, businesses across the country are facing a new challenge: Not everyone is comfortable venturing out just yet. Morning Consult is tracking consumers’ comfort level returning to the public sphere for pastimes, such as going to the movies or to the gym, amid the ongoing threat of COVID-19. As of mid-May, fewer than a quarter of U.S. adults say they feel safe engaging in a range of leisure activities. Read more
Reopening economies hasn’t meaningfully boosted consumer confidence: A new analysis finds the recent fall in consumer confidence didn’t start with statewide shutdowns, and reopenings haven’t provided a boost. While the state-level shutdowns may have exacerbated the fall in confidence in late March, consumers had been already growing less optimistic about the economy. Consumer confidence across all 50 states had begun to decrease by March 19, before any of the states issued stay-at-home orders. Similarly, consumer confidence stabilized across most states in mid-April before the first states began reopening their economies. Read more
Voters trust Biden over Trump on containing the COVID-19 outbreak; Trump maintains edge on the economic recovery: The coronavirus outbreak and related economic downturn will almost certainly be the top issue for voters in November. Which presidential candidate this favors will likely hinge on what aspect of the crisis is most at the forefront of voters’ minds, as new polling indicates. When it comes to containing the spread of the coronavirus, former Vice President Joe Biden has opened up a 7-point lead against President Donald Trump in terms of voter trust: 42 percent trust Biden more on this issue, while 35 percent trust Trump more. Biden is also favored by 6 points in terms of “leadership during a crisis” and by 11 points when it comes to “uniting the country.” For context, the latest Morning Consult head-to-head polling shows Biden leading Trump by 5 points nationally, 46 percent to 41 percent.
However, if the virus appears relatively under control by the fall and voters are more focused on rebuilding the economy, those conditions could be more favorable for Trump: 43 percent of voters trust Trump more on the post-pandemic economic recovery, while 40 percent trust Biden more. Trump leads by a similar margin on the broader topics of “jobs” and “the economy.”
Who do you trust more to handle each of the following?
⇾ Gen Z already sees the coronavirus outbreak as the most impactful event of their lifetimes. Read more
⇾ 73 percent of U.S. adults say the Chinese government bears at least some responsibility for the current deaths, tied with “Americans who didn’t socially distance” as the most blamed entity. Read more
⇾ Half of voters say the U.S. is moving too quickly to reopen. Read more
⇾ From peak to trough, consumer confidence fell by 20 times its pre-COVID daily standard deviation, whereas stock prices fell by only six times. Read more
⇾ Consumer Confidence has not materially increased in states that are reopening earlier. Read more
⇾ Democrats and Republicans have diverging views on the true death toll. Read more
⇾ Voters continue to believe social distancing is worth the potential economic cost. Read more
⇾ A decreasing share of Americans believe there’s a severe health risk in their community. Read more
⇾ Tesla’s favorability among Republicans has tied a 52-week high, while unfavorability among Democrats has hit a 52-week high. Read more
⇾ Seventy-nine percent of voters said they think a second wave of coronavirus cases is likely in the next year. Read more
How the outbreak is shifting views of the economy, personal finances and consumer confidence, as well as employment and local economic conditions.
Evaluating the political ramifications of the coronavirus outbreak and gauging how Americans are rating the governmental response.
How the outbreak is changing consumer habits, impacting perceptions of corporate brands and changing the cultural landscape.
The data on this page primarily comes from four sources: a twice-weekly survey (latest here) dedicated to tracking the coronavirus, the weekly Morning Consult/Politico poll tracking topical political events (latest here), Morning Consult Economic Intelligence, and Brand Intelligence.
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