GET A CUSTOM GEN Z REPORT:
Find Out How Your Brand Performs With America's Youngest Consumers


Morning Consult Brand Intelligence delivers nearly a quarter million survey interviews with Generation Z each year, giving brands unprecedented insights into the next generation of consumers.
Here's what we'll include in the report:
- Key metrics on your brand’s perception among Gen Z adults, including favorability, trust, and purchasing consideration.
- Benchmarking data on how Gen Z’s perceptions compare to other generations, as well as two of your competitors.
- A deeper understanding about Morning Consult’s brand tracking capabilities.