Athlete Favorability

• Sports Fans Are Markedly Less Interested in Women’s Tennis Without Serena Williams

  August 30, 2022

• Sports Americans’ Favorite Winter Olympic Sport Isn’t the One Where You’ll Find Team USA’s Biggest Stars

  February 4, 2022

• Geopolitics For Australia’s Shaky Government, the Djokovic Saga Was a Welcome Diversion

  February 2, 2022

• Sports Mahomes Tops List of NFL’s Most-Liked Skill Players; Rodgers Plummets

  January 13, 2022

• Sports Aaron Rodgers’ Reputation Takes a Hit Following COVID-19 Debacle, Putting Sponsors in No-Win Situation

  November 9, 2021

• Sports Stephen Curry Ranks as NBA’s Most-Liked Player Ahead of 2021-22 Season

  October 18, 2021

• Sports Can Turner Sports, ESPN Help Turn the NHL’s Stars Into Household Names?

  October 11, 2021

• Sports Which Golfers Are In Line for Huge Pay Days Under the PGA Tour’s New Popularity Program?

  September 23, 2021

• Sports Fans Don’t See Much of a Difference Among NFL’s Broadcast Partners, Top Talent

  September 9, 2021

• Sports Post-Olympics Insights: Suni Lee’s Rise, Peacock’s Performance and a Look to Beijing’s Winter Games

  August 13, 2021

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