Olympics

• Sports Post-Olympics Insights: Gen Z Viewership Tumbles, Chen’s Popularity Rises and Gu Mania Sweeps China

  March 3, 2022

• Geopolitics Beijing Winter Olympics Had Almost No Impact on China’s Popularity

  February 24, 2022

• Sports Americans’ Favorite Winter Olympic Sport Isn’t the One Where You’ll Find Team USA’s Biggest Stars

  February 4, 2022

• Entertainment NBC Plays Up Peacock, Downplays China in Promotion of Beijing Winter Olympics

  February 3, 2022

• Entertainment Most Americans Are Fine With Beijing Olympic Spoilers

  February 2, 2022

• Sports Americans Want Olympic Sponsors to Speak Out on China’s Human Rights Record

  February 1, 2022

• Sports Tokyo Hit an All-Time Low in Olympic Viewership. Survey Data Suggests Beijing Could Be Worse

  January 31, 2022

• Sports Majority of Americans Support Taking Stand Against Beijing Olympics

  December 7, 2021

• Sports NBC Has a Tough Road Ahead as It Begins Its Beijing Olympics Push

  October 27, 2021

• Sports Post-Olympics Insights: Suni Lee’s Rise, Peacock’s Performance and a Look to Beijing’s Winter Games

  August 13, 2021

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