Alyssa Meyers
Reporter
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Americans Are Traveling Again — Just Not Like They Used To
44% of U.S. adults plan to travel for the holidays this year, up from 35% last year. Hotels are rebounding slowly, but experts are feeling optimistic
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Facebook Faces a Long, Uphill Branding Battle to be Known as a Metaverse Company
Meta is starting off with a net favorability rating of negative 3 percentage points, according to Morning Consult Brand Intelligence data
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‘The Year of Living Anywhere’: Airbnb SVP Chris Lehane Talks Family Trends and the Future of Business Travel
Many companies pumped the brakes on return-to-office plans, but Airbnb is still betting on business travel, Lehane tells Morning Consult
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Americans Are Not Into Facebook’s New Name — and Don’t Want to Enter the Metaverse, Either
2 in 5 U.S. adults say they have an unfavorable opinion of Facebook’s new name, Meta
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The Airline Vaccine Mandate Question
Consumers support a vaccine mandate to travel, but the industry remains hesitant. Experts discuss if — and how — U.S. airlines should go about enacting one
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Consumers Think Streaming Ads Are Repetitive and Invasive. The Industry Says It’s Fixing It
The internet was supposed to make TV ads better, but the vast majority of consumers are still bothered by the advertising experience on streaming services
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This Halloween, Americans Are Ready to Party Like It’s 2019
56% of U.S. adults say they plan to celebrate Halloween this year, up from 42% last year and in line with 2019 levels
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Brands Are Keeping Quiet on the Texas Abortion Law. Public Opposition Could Pay Off
34% of U.S. adults say they’d purchase more from companies that oppose the law
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Brands That Ignore Biden’s Vaccine Mandate Have a Lot to Lose
59% of U.S. adults said they support the new requirement for large companies
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Exclusive: As Demand for Virtual Events Grows, an Industry Leader Is Teaming With a Premium Video Provider to Enhance Offerings
Toldright and Brandlive also debut new logo for partnership