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Layoffs at NextVR Seen as ‘Bad Omen’ for Virtual Reality’s Future in Sports

40% workforce reduction follows company’s failure to raise Series C funding in 2018

Most Americans Liked Gillette’s Ad on ‘Toxic Masculinity’

But its reception among Republicans was comparatively mixed

Why the NFL, Advertisers Shouldn’t Worry About Politics in the Super Bowl

People are going to watch regardless, according to polling

Most Americans Don’t Know Which Films Took Home Hollywood’s Biggest Prize

Audiences more likely to say that films with more box office success deserve Oscar

Wearable and App Users Tracking Health Tech’s Next Step

Health app users show greatest interest in medication management, blood pressure for future

As Brands Press Start on Esports Marketing, Audience Data Raises Difficulty

Different marketer reports paint varying pictures of esports viewers

Americans Cast Choices on Favorites to Win Golden Globes

According to Morning Consult/Hollywood Reporter polling, the Golden Globe goes to ...

Morning Consult’s Most-Read Stories of 2018

Data-driven insights on Trump, Kavanaugh and Fortnite led the year

Top 5 Entertainment Predictions for 2019

Streaming services, a bigger box office and diversity will be big topics in 2019

Top 5 Retail Industry Predictions for 2019

Experts are keeping a close eye on Amazon, possible tariffs and bankruptcies next year