LAST UPDATE: OCT. 20, 2021
The Return to Normal: Views on the Pandemic
This tracker is part of a series from Morning Consult gauging when consumers will return to normal activities in the wake of the COVID-19 pandemic. Learn more and sign-up for alerts.
Morning Consult is closely tracking the public’s attitudes on vaccines, social distancing, comfort, political and institutional leadership in handling the coronavirus, the economic cost and more.
KEY TRENDS
Growing Concern Over Economic Impact of COVID-19: The electorate is increasingly concerned about the economic impact of the coronavirus, with 43% of registered voters prioritizing that over the public health impact, an 8-point increase over the past month. Over the same time period, the share of independents who are more concerned about the economic impact over the public health impact climbed to 44% from 35%, while the share of Republicans who said the same rose to 63% from 52%.
COVID-19 Concern Dipping Among Gen Zers: The share of Gen Z adults who say they’re “very concerned” about the coronavirus hit its lowest point since mid-July, at 31%. Less than a month ago, 49% of Gen Zers said the same.
Democrats Coming Back Around on Biden’s Coronavirus Management: Net approval among Democratic voters for President Joe Biden’s handling of COVID-19 has ticked up 9 percentage points over the past three weeks, including a 6-point climb from last week. At plus 78, 87% of Democrats approve of Biden’s coronavirus management vs. 9% who disapprove.
Tracking the Return to Normal
When will things return to normal and what will our new normal look like? It’s a question that business, economic and government leaders are grappling with as more and more Americans receive the COVID-19 vaccine.
To help answer this complicated question, Morning Consult is tracking how consumer attitudes are shifting across a wide range of categories, from travel to entertainment to dining, to gain greater insight into not only when consumers will be ready to return to their normal activities, but how their habits will be forever changed. We’ll be updating these pages every week with new data and analyses. Sign-up for alerts below.