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The Always-On Consumer Signal

A decision intelligence suite that turns daily consumer data into actionable insight across brands, markets, and audiences.

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The Always-On Consumer Signal

A decision intelligence suite that turns daily consumer surveys into actionable insight across brands, markets, and audiences.

Book a Demo Our Products

Trusted by Leading Brands & Institutions

From central banks to Fortune 500 brands to leading media institutions, Morning Consult's data is trusted by organizations that can't afford to be wrong.

See how people like you leverage Morning Consult's data.

The World's Most Advanced Survey Research Technology

Every day, Morning Consult surveys thousands of people around the world — delivering the world’s most reliable, continuous view of what consumers think, feel, and do.

30,000+

Daily Surveys

Ensuring a continuous, real-time stream of data that captures shifting attitudes and behaviors as they happen.

100+

Countries

Enabling global audience comparison, cross-market trend monitoring, and a fuller understanding of the context shaping consumer sentiment.

6 Billion

Questions Answered

A cumulative record of billions of answered questions, forming one of the richest longitudinal datasets available for understanding how views evolve over time.

Learn More About the Technology Behind Our Data

Introducing the
Reputation Agent

The AI Reputation Agent uses continuous consumer data and proven reputation science to diagnose shifts and deliver trusted, stakeholder-ready insight in minutes.

Who We Help

Whether you’re managing brand reputation or anticipating consumer trends, Morning Consult turns continuous audience research into insight you can act on.

Insights & Analytics

Deliver trusted, globally representative insights faster, with the rigor and confidence stakeholders expect.
Insights & Analytics

Communications & Marketing

Understand how your brand shows up, performs, and grows by translating perception and demand into strategy and market advantage.
Communications & Marketing

Corporate Strategy & Finance

Translate sentiment into foresight that shapes strategy, sharpens forecasts, and guides investment decisions.
Corporate Strategy & Finance

Agencies

Reveal what drives audiences — powering sharper pitches, smarter strategy, and measurable client impact.
Agencies

One Always-On Intelligence Engine. Two Complementary Solutions.

Explore the full Morning Consult product suite — built on the power of always-on data and tailored research.

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Always-On Signal

Intelligence Platform

The AI-driven market research and consumer insights platform that transforms daily consumer surveys into clear, stakeholder-ready insight – helping leaders continuously monitor change and move from data to decision, faster.

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Tailored Intelligence

Custom Research Solutions

On-demand, high-quality market research built on the same always-on survey engine — combining automation with expert, science-backed design to go deeper on specific questions and deliver answers built for action.

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Better Together

See the power of always-on intelligence + custom research.

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Our Difference Is in the Data

Morning Consult blends advanced technology, AI, and expert research teams to deliver real-time consumer insights at scale and speed traditional market research can't match.

Quality Data at Speed and Scale

Morning Consult’s proprietary research technology delivers high-quality, globally representative consumer insights at unmatched scale and speed. Advanced automation and rigorous validation ensure early, accurate signals that drive confident decisions.

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AI-Native Research Company

Morning Consult embeds AI across the research lifecycle, streamlining survey design, accelerating insight generation, and surfacing exactly what decision-makers need to know, when they need to know it.

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Holistic Context

Morning Consult uniquely connects consumer, brand, and broader market trends to show how perception and performance intersect. This comprehensive context turns data into clarity — validating brand health today and revealing the forces that will shape growth tomorrow.

What We Track
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Always-On Data Collection

Survey technology that continuously collects high-quality, globally representative data in 100+ countries to capture shifts as they happen.

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Global Proprietary Data

100M surveys collected, comprising 6B+ questions answered, with 30K+ added daily to power consistent, comparable trends.

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AI Agents & Tools

Leading AI capabilities embedded across the research lifecycle to transform real-time data into clear, decision-ready insight.

"In the research and insights world, response times are compressed—our internal and external clients want data now, and they want it to be precise. That’s what sets Morning Consult apart."
Roberto Ruiz-1
Roberto Ruiz
Chief Research Officer
Televisa Univision
"Morning Consult doesn’t just help us respond to consumer behavior—they also help us anticipate future trends and needs with ease."
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Matt Repicky
Chief Brands Officer
Tailored Brands
“We chose Morning Consult because they deliver deep insights on what truly drives our business—not just what happens, but why. That’s what makes them stand out.”
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Conner LeBas
Director of Global Brand Insights
Salesforce
“Morning Consult is a business-critical investment for us."
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Sara Whiteleather
Senior Director of Marketing
Batteries Plus
“Morning Consult has helped us align our teams and partners around the voice of the customer, leading to stronger brand outcomes and more confident leadership decisions.”
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Lisa Hake
VP of Marketing & Communications
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“There’s not a presentation I do that doesn’t have at least one chart from Morning Consult in it.”
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Jonathan Smoke
Chief Economist
Cox Automotive

Confident Decisions Start With the Right Signal

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