Bill Pink | SVP, Brand and Data Strategy

Exploring Bud Light, Miller Lite and More Brands in the Domestic Beer Category

Beers, Spirits, Wine and THC Drinks: The Alcohol Category Landscape

Why the Bank of America Premium Rewards Elite Card Faces an Under-Recall Challenge

The Citi Strata Elite Card Over-Indexes on Lifestyle and Status

Chase Sapphire Reserve: A Consistently Positioned Brand

Why American Express' Platinum Card Leads the Premium Credit Card Category

No Premium Credit Card Has Locked in Dominance in the Category

Spectrum Punches Above Its Weight

Xfinity’s Bundle Mental Advantage Is Its Main Advantage in the Cellular Category

Why T-Mobile Is the Leader in the Cellular Service Category