Sports
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Essential sports industry news & intel to start your day.
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March 8, 2023
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A Deep Look Into the Youngest Generation
According to Morning Consult’s inaugural Gen Alpha report, the majority of the cohort’s parents (58%) never purchase tickets to sporting events for their children, another sign of potential trouble for the sports industry as leagues and teams try to reach younger audiences. Read the full report here (registration required): A Brand’s Guide to Gen Alpha.
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Today’s Top News
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The NFL’s regular-season game on Black Friday will air for free on Amazon.com Inc.’s Prime Video. The Nov. 24 broadcast by Amazon, which started exclusively airing “Thursday Night Football” games in 2022 and has previously made some of its sports content free to international users, will mark the first time the NFL will play a regular-season game the day after Thanksgiving. (The Associated Press)
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Netflix Inc. renewed its golf docuseries “Full Swing” and tennis docuseries “Break Point” for second seasons in 2024 after both had successful debuts earlier this year. “Full Swing” followed golfers throughout the 2022 season as the PGA Tour competed with upstart rival tour LIV Golf, while “Break Point,” which plans to release the first season’s remaining five episodes in June, followed tennis stars like Nick Kyrgios and Taylor Fritz each episode as they played in different tournaments. (Sports Illustrated)
- The Baltimore Ravens put the nonexclusive franchise tag on quarterback Lamar Jackson, who is representing himself in talks and can now open contract negotiations with other teams, though Baltimore would have the opportunity to match any offer. (ESPN) Meanwhile, New York Giants quarterback Daniel Jones agreed to a four-year contract worth $160 million, according to a person with knowledge of the deal, which broke minutes ahead of the deadline of when teams can franchise tag players. (USA Today)
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A MESSAGE FROM MORNING CONSULT |
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What Else You Need to Know
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All-female ensemble set for broadcast of NBA game on ESPN
Pat Graham, The Associated Press
On the court, it will be the Dallas Mavericks and New Orleans Pelicans. Taking center stage, an all-female ensemble that will produce the broadcast.
LIV Golf Launch On CW Was “Very Successful,” New Parent Company President Says, Jabbing Rival PGA For Doing “A Really Nice Job” Keeping Media Partners From Bidding Up Rights
Dade Hayes, Deadline
Tom Carter, president and COO of The CW parent Nexstar Media Group, said the debut of Saudi-backed LIV Golf in late-February was a hit and could help pave the way for more sports coming to the network.
ESPN adjusts XFL schedule as viewership remains low
Paulsen, Sports Media Watch
ESPN is elevating three upcoming XFL telecasts to more traditional networks as viewership continues to hover in the six figures. ESPN announced Tuesday that two XFL games originally scheduled for FX have been rescheduled for ESPN or ESPN2, and a third game set for ESPN will move up to ABC.
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Jets in talks with Packers, Aaron Rodgers, sources say
Dan Graziano, ESPN
The New York Jets have had conversations with the Green Bay Packers and with quarterback Aaron Rodgers this week regarding a potential trade of the four-time MVP to the Jets, according to sources.
Colin Cowherd claims he heard Tom Brady might further delay broadcast career
Brandon Contes, Awful Announcing
One month after Tom Brady broke the news of a 2024 start date at Fox to Colin Cowherd, the radio host says he heard we might have to wait even longer.
NFL owners discuss Commanders sale, Daniel Snyder at committee meeting
Mark Maske, The Washington Post
The NFL’s team owners discussed the potential sale of the Washington Commanders and other issues regarding owner Daniel Snyder at two days of committee meetings that concluded here Tuesday but made no decisions about the prospect of taking a vote to remove him from ownership if he refuses to sell his franchise, three people with knowledge of the conversations said.
Sorting out who’s No. 1 will continue after NFL combine
Michael Marot, The Associated Press
The process of selecting this year’s top overall draft pick began in earnest last week at the NFL’s annual scouting combine. It’s just the start of a longer process.
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Pau Gasol gets emotional as Lakers retire his No. 16 jersey
Greg Beacham, The Associated Press
The Lakers retired Gasol’s No. 16 jersey Tuesday night, honoring the genteel big man who spent the best seasons of his 18-year NBA career with Bryant in Los Angeles. The Lakers reached three straight NBA Finals after Gasol’s arrival in February 2008, winning championships in 2009 and 2010.
Ticket Prices for Kevin Durant Home Debut in Phoenix Triple
Doug Greenberg, Front Office Sports
Fans in Phoenix are paying a premium to see Kevin Durant’s Suns’ home debut. Tickets to Wednesday night’s game against the Oklahoma City Thunder are selling for $355.60 on average across multiple ticket exchanges, per data provided to Front Office Sports from ticketing technology and analytics company Logitix.
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Global brands look to boost media investment in women’s sports through a new partnership, The Women’s Sports Club
Jessica Golden, CNBC
Global brands like Nike, Coca-Cola and Delta are coming together to elevate investment in women’s sports.
Why Modelo is moving away from celebrities and athletes
Jon Springer, Ad Age
Modelo’s new ads from Grey tweak its ‘fighting spirit’ slogan.
Congress Considers Ban on Transgender Girls in Women’s Sports
Amanda Christovich, Front Office Sports
On Wednesday, the House Committee on Education and the Workforce will hold the first hearing on a bill that could ban transgender women and girls from playing on women’s youth, high school, or college teams.
Major League Rugby Seeks $100 Million to Fuel North American Growth
Gillian Tan, Bloomberg
Major League Rugby, a professional North American sports league, is exploring raising capital to fuel its growth, according to people with knowledge of the matter. The Dallas-based organization, led by Chief Executive Officer Nic Benson, is working with an adviser to raise roughly $100 million, said some of the people, all of whom requested anonymity discussing confidential information.
How Sexual Assault Allegations Against a U.S. Chess Grandmaster Went Unaddressed for Years
Andrew Beaton and Joshua Robinson, The Wall Street Journal
Numerous women have accused elite player and coach Alejandro Ramirez of misconduct. Two bodies that run chess in the U.S. allegedly knew of accusations for several years.
Adidas warns of first annual loss in three decades and cuts dividend after Ye split
Elliot Smith, CNBC
Adidas on Wednesday reported a substantial fourth-quarter loss and slashed its dividend, following the costly termination of its partnership with Kanye West’s Yeezy brand in October.
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Opinions, Perspectives and Research
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Is the Pac-12 really this bad? Why the league has no TV deal without USC and UCLA
J. Brady McCollough, Los Angeles Times
This is the backdrop for men’s basketball conference tournament week, when Kliavkoff will be working in Las Vegas to convince his athletic directors and presidents that he has a viable plan that can help them thrive, not simply survive.
Who’s The Team To Beat At The World Baseball Classic?
Nathaniel Rakich and Neil Paine, FiveThirtyEight
The WBC officially starts Wednesday in Taiwan (though thanks to the time difference, it actually started Tuesday night if you live in the U.S.). But who will be the last team standing after the final game in Miami on March 21?
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