Morning Consult Sports: Stephen Curry Signs Potential Lifetime Deal With Under Armour




 


Sports

Essential sports industry news & intel to start your day.
March 31, 2023
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Today’s Top News

  • Golden State Warriors star Stephen Curry signed a long-term extension with apparel brand Under Armour Inc. in what could be one of the most lucrative endorsement deals in sports history, when including annual base pay, stock equity and other deal points. Under Armour Founder Kevin Plank said the agreement with Curry, who first signed with the brand in 2013 and will now be president of Curry Brand, could become a lifetime deal if specific performance-based revenue metrics are hit, which would trigger contract clauses that would extend the deal. (ESPN)
  • NFL Network is reportedly parting ways with analyst Willie McGinest, who was suspended and removed from TV by the network after the three-time Super Bowl champion allegedly attacked a patron at a West Hollywood restaurant on Dec. 9 before turning himself in to the Los Angeles County sheriff’s department on Dec. 19. McGinest, who faces two felony charges and is also being sued by the patron, could face eight years in prison. (Front Office Sports)
  • Top NBA prospect and Alabama men’s basketball freshman forward Brandon Miller told ESPN that he’s decided to forego his remaining college eligibility and enter the NBA draft in June. Miller, who led the country’s freshman class with an average of 18.8 points per game, has been a cooperating witness, according to the university, for a capital murder case involving former Alabama player Darius Miles and another man, though Miller has not been accused of a crime. (ESPN)
 

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What Else You Need to Know

 
Media
 

ESPN will not reimburse talent for new Twitter Blue verification system

Michael Dixon, Awful Announcing

Several different news agencies have taken a stand against paying for verification in light of Twitter’s new policies under the ownership of Elon Musk. ESPN has followed a similar path, but not entirely.

 

Why the Final Four will look different on TV this year: Meet CBS’ Mark Grant

Richard Deitsch, The Athletic

A behind-the-scenes change at CBS has a new director in charge of the Final Four. Meet Mark Grant, who plans to give it a new look on TV.

 

Premier League ditches plans for Drive to Survive-style Netflix documentary

Joey D’Urso, The Athletic

Talks with the film company behind a potential behind-the-scenes series on England’s top flight had been underway for many months. However the negotiations have broken down and no such series will be made with British-based Box To Box Films, run by producers James Gay-Rees and Paul Martin.

 

Longtime reporter Holly Rowe re-signs with ESPN

Michael Dixon, Awful Announcing

Holly Rowe, one of ESPN’s most visible reporters, will remain with the network for the foreseeable future. 

 

Watching Your Favorite Team Could Cost You More Than Netflix

Austin Carr and Gerry Smith, Bloomberg

Regional sports networks are looking for ways to lure cord-cutters—without cannibalizing their cable business.

 
NFL
 

Bills’ Damar Hamlin meets President Biden, lauded for ‘courage’

Alaina Getzenberg, ESPN

According to a statement from the White House, the conversation between the two included Biden “thanking Damar for his courage, resilience, and can-do spirit which has inspired the American people.” Biden also commended Hamlin for his efforts, including through legislation, “to bring people together and making life-saving technologies more widely available.”

 
NBA
 

Tatum, Brown help Celtics demolish NBA-leading Bucks 140-99

Steve Megargee, The Associated Press

Jayson Tatum scored 40 points, Jaylen Brown added 30 and the Celtics steamrolled the NBA-leading Bucks 140-99 on Thursday night. The Celtics (53-24) shot 22 of 43 from 3-point range and moved within two games of the Bucks (55-22).

 
MLB
 

The T.B.S. Generation Keeps Atlanta Baseball Thriving

James Wagner, The New York Times

Having grown up watching Atlanta dominate baseball, stars from the area like Matt Olson, Michael Harris II and Collin McHugh were eager to continue that tradition.

 

Food at your favorite ballpark is probably going to be more expensive

Jessica Golden, CNBC

Among the areas seeing the harshest pricing pressure: ballpark hot dogs and plastic packaging.

 

How Fanatics and MLB are planning to keep the trading card boom going

Ian Thomas, CNBC

Fanatics has taken over as MLB’s baseball cards partner, and the company and league have ideas about how to engage fans and make more collectibles money.

 

Cubs’ Marcus Stroman called for MLB’s first clock violation

Bradford Doolittle, ESPN

Cubs starter Marcus Stroman was called for a pitch clock violation during the third inning of Chicago’s season-opening 4-0 win over Milwaukee on Thursday, making him the first player to be penalized under the new rule during a regular-season game.

 

Seattle Mariners Marketers Are Pitching a Rare Doubleheader of Iconic Events

Jason Notte, Adweek

After making baseball’s playoffs for the first time in two decades, the team will host the MLB All-Star Game and NHL Winter Classic.

 

Miami Marlins collaborate with The Famous Group to create unique drone hype video

Tom Friend, Sports Business Journal

After the Marlins hosted the Drone Racing League at loanDepot park, the club came up with a new way to incorporate drone technology into their marketing strategy.

 
NHL
 

Bruins wrap up Presidents’ Trophy with win over Blue Jackets

Ken Powtak, The Associated Press

The Presidents’ Trophy goes to the NHL regular-season points leader. Boston broke a tie with the 1970-71 team for the franchise victory mark and moved four away from tying the NHL record of 62 set by Detroit in 1995-96 and matched by Tampa Bay in 2018-19.

 

Justin Bieber announces collaboration with Toronto Maple Leafs

Kristen Shilton, ESPN

“House of Hockey” makes the game more accessible for all by removing barriers that keep youth out of the sport.

 

From Biden cabinet, Walsh hits the ice as head of NHLPA

Steve Keating, Reuters

Marty Walsh, new executive director of the NHL Players Association (NHLPA), got a taste of the challenges ahead on Thursday as he stick-handled around LGBTQ+ issues and what a World Cup of Hockey might look like without Russia.

 
College Sports
 

Iowa’s Caitlin Clark wins AP Player of the Year

Doug Feinberg, The Associated Press

Clark was honored Thursday as The Associated Press women’s basketball Player of the Year. She received 20 votes from the 28-member national media panel that votes on the AP Top 25 each week. Voting was done before March Madness began.

 

Final Four: Last year’s bluebloods are this year’s no-names

Eddie Pells, The Associated Press

Of the four programs descending on Houston this week, only one has ever sniffed a Final Four before. It’s the first time in 53 years that has happened.

 

LSU’s Angel Reese Leads NCAA Basketball In NIL Deals

Amanda Christovich, Front Office Sports

LSU forward Angel Reese isn’t just leading her team to the Final Four. She’s also leading the entire sport in name, image, and likeness deals. The 2023 AP All-American has inked a total of 17 NIL deals, according to a recent SponsorUnited report. Only four other Division I athletes have more than her — and none of them play basketball.

 

South Carolina Women’s Basketball Is the Team That Never Gets Tired

Rachel Bachman, The Wall Street Journal

Coach Dawn Staley has built the Gamecocks into a deep, dominant force. They are two wins away from their second consecutive NCAA title.

 
Soccer
 

Manchester United back in the black ahead of potential sale

Yadarisa Shabong and Eva Mathews, Reuters 

Manchester United swung to a second-quarter net profit on the back of higher commercial revenue and lower wages, the club said on Thursday. Net profit came in at 6.3 million pounds ($7.78 million) in the three months to Dec. 31, against a 1.4 million pound loss a year earlier.

 

Premier League Clubs Accused of Avoiding £470 Million in Tax

Ali Asad Zulfiqar, Bloomberg

Football clubs in England’s top division have been accused of avoiding tax on an industrial scale, with the Premier League alone accounting for £470 million ($582 million) in lost taxes since 2015.

 
Golf and Tennis
 

Practical but Not Pretty. That’s Pro Tennis at Miami’s N.F.L. Stadium.

Matthew Futterman, The New York Times

Five years ago, the Miami Open had to abandon Crandon Park on Key Biscayne for Hard Rock Stadium and its parking lot. It remains a work in progress.

 
General
 

Madison Square Garden Board Approves Spinoff Plans

Etan Vlessing, The Hollywood Reporter

Separating the live entertainment unit, which includes the iconic New York City arena, from other businesses is expected to be completed April 20.

 







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